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CHOPARD’S CHRISTMAS TALE AND THE SHOOTING STAR

Once upon a time there was Arty the bear cub who, at each turn of the path, at the edge of each clearing, raised his snout: this way, and that…! A dance, a thrilling chase, an approaching kingdom: once upon a time there was Chopard.


Arty is a little funny bear who lives life to the full: its adventures in Chopard’s wintery world are nicely told in a smart cartoon through 2020 Christmas period of time. Window display animation is 100% inspired by Arty’s tale: three giant hardcover open paper art books suggest Arty’s story that is written on the right hand side page of each book as three different chapters.

There’s nothing more precious than being surrounded by love! Just like the caring dear, express your feelings to your dearest ones with Happy Hearts, a beautiful token of love and grattitude.

And it seems that Arty, the little 3D white bear, gets into the books, just as if it wants to enter the magic world.