Dolce & Gabbana is launching DG Digital Show, a series of virtual fashion shows hosted on its website and social channels, aiming to give customers immediate access to the brand. The shows will present men’s and women’s collections, and for the first time ever for the designers, everything will immediately be available for purchase.

Dolce & Gabbana, a brand rooted in tradition, staged its Spring 2021 collection in September to the same standards of a conventional show. But DG Digital Shows is a separate, more accessible beast. Access isn’t just about the presentation, either: Each runway look is intended to be more wearable.

Instead of runway-ready looks, the designers took inspiration from reality. Evoking hints of ’90s Supers, the premiere collection is titled “Walking In The Street”. It tones down the brand’s distinct maximalism but remains a lesson in power clashing. There are tailored waistcoats styled with baggy jeans cinched at the waist with baroque belts. Pristine t-shirts are tucked under crisp wool suits. Luxe brocade is cut as a capri and worn with sneakers.

Thick and thin chain necklaces and large earrings were still among the favorites. The cross necklace and chain bracelets special by Dolce & Gabbana gave ‘90s atmosphere.