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Trade by the Trade

The Jewelers Circle announces the launch of its international online trading platform intended to expand the trade show model in support of the jewelry industry’s current needs. Recognizing a demand for a safe alternative to in-person trade events, where the fine and antique jewelry industry can source and sell products, gemstones, timepieces and other collectibles, The Jewelers Circle created this digital environment that allows approved vendors the ability to do so.

Developed for the trade by the trade, The Jewelers Circle aims to help its exhibitors reach new clients, and to help retailers and other trade professionals enlarge their network for sourcing and comparing goods. In a time where traveling and attending shows have become limited to impossible, this portal will enable transactions and connections that would normally take place at traditional trade shows. The platform utilizes proprietary technology designed with the direct input of the founders of the newly formed International Antique Jewelry Association (IAJA) to ensure easy navigation and an overall seamless experience.

“Trade shows have long been a vital source in sustaining our industry,” says Marianne Fisher, Co-Founder and Managing Director of The Jewelers Circle. “As members of the jewelry trade ourselves, we understand the significance of these events to our business, and, more than ever, the need to find new ways of connecting.  Our platform follows the model of the traditional trade show, and takes it to the next level by offering tools available year-round right at the user’s fingertips.”

Every 4-5 weeks, the platform will host a 4-day online trade show where retailers and trade professionals are invited to engage with exhibitors. Exhibitors will showcase rare finds, new products and collections during these shows. Visitors can browse thousands of listings through powerful sorting filters and searches, and then save items to a personal product “watchlist”.