TAG Heuer has tapped actor Jacob Elordi to be the face of its Monaco timepiece. The 24-year-old actor’s career reached new heights after he landed a lead on HBO’s “Euphoria,” which follows a group of high schoolers and all that might come with being that age. The show is the second-most watched in HBO history, falling behind “Game of Thrones,” and has been nominated for both a BAFTA and a Golden Globe. It’s far from Elordi’s first role though—his name really became known when he starred in “The Kissing Booth” trio of movies. The actor, who has seemingly become the face of a generation, will now also be the face of TAG Heuer’s Monaco watch.  “As the face of the TAG Heuer Monaco, Elordi will represent a timepiece that is no less daring—and no less instantly iconic,” the brand said in a press release about the partnership. Named for the Formula One race, the Monaco watch was initially released in 1969, an avant-garde design at the time with its square case.