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Park Shin-hye steals the spotlight in Van Cleef & Arpels creations

In the latest campaign from the French luxury jeweller, South Korean actress and singer Park Shin-hye demonstrates the beauty and versatility of some of the most beloved collections from Van Cleef & Arpels.

One of the biggest Korean stars of her generation, Park has starred in many popular Korean dramas and films such as Miracle in Cell No. 7, The Heirs, Doctors and Sisyphus: The Myth. From taking on action thrillers to rom coms, the actress has a broad range of roles under her belt and brings this versatility to the campaign as well.

In a series of six photos, Park models a selection of creations from Van Cleef & Arpels’  Lucky Spring, Alhambra, Lucky Animals, and Perlée collections. In the nature-inspired Lucky Spring and Lucky Animals, you’ll find some of the maison’s most adorable jewellery, bearing motifs inspired by flora and fauna. In one image, Park wears a Lucky Animals dog clip in yellow gold pinned onto a white blazer, while she poses with a Lucky Spring Between the Finger ring featuring a ladybug in rose gold set with carnelian and onyx in another. 

On top of their versatility, many of the Van Cleef & Arpels jewellery that Park showcases are also known for being symbols of luck. Luck is a value close to the maison’s heart, and one that has inspired many of its iconic creations with its precious clover motif found in collections from Alhambra to Perleé. Here, the actress wears one of the maison’s most recognisable pieces, the Vintage Alhambra long necklace with 20 motifs in a precious guilloché white gold version. This is paired with more lucky creations: an Alhambra watch in white gold set with a diamond and mother-of-pearl, Perlée sweet clovers bracelet in white gold and set with diamonds, Perleé pearls of gold bracelet in white gold and a Perleé sweet clovers ring in white gold.

Tatler Asia