Ode to a woman ın a new campaıgn of Zenıth DreamHers
Earlier this year when Zenith showed their new models in Dubai at the LVMH Watch Week, no one can imagine that this will be the last live presentation this year. The pandemic has made its own adjustments in the lives of all people, and the women’s issue arose especially acutely during this period. That is why the DEFY Midnight, created exclusively for women, became the key model of the brand in 2020. To emphasize the modernity and femininity of this line of watches, the brand invited independent and always striving for their dreams from different parts of the world. The new campaign calls on women around the world to take action – so that they aren’t afraid to follow their dreams, no matter what obstacles lie ahead.
A wide range of DEFY Midnight watches will perfectly fit into the life of any woman who knows a lot about watches. An azure blue, misty or night sky dial is a scenic painting, at the head of which is the embossed Zenith star. It has a glossy surface with a vertical gradient effect for unparalleled depth. A precious accent was placed on the hour markers and bezel studded with diamonds. Equipped with an automatic Elite internal movement, the DEFY Midnight provides reliable precision and autonomy for 50 hours.