The Dream Out of the Box campaign showcases Messika’s stunning creations in an array of luminous jewellery boxes and XXL gift bags.

The Maison sets the scene for its creations within three tones of gold, highlighted by beams of light and sculptural surroundings. Founder of the eponymous brand, Valérie Messika draws attention to the Move Link, Lucky Move, and Move Noa collections as they are revealed in unique jewellery boxes.

The faceted jewellery box enhances the brilliance of the jewels thanks to integrated LED lighting. Valérie Messika explained: “I designed this showcase to create a surprise both inside and out.

“Over and above the jewel itself, its light is my way of dramatising the moment by offering a touch of the unforgettable and the unexpected.

“To remember forever the moment when you discover your diamond for the first time, all lit up in the heart of this precious box.”

This season, Messika is setting a new tone with the Imperial Move collection, showcasing a piece which re-introduces the tie necklace as a contemporary style accessory. So Move is also getting a refresh in the run up to the festive season – with titanium pendants set with diamonds, to braces and necklaces.

Adding a playful edge to the campaign, models seem to step out of a jewellery box, bringing the ‘Dream Out of the Box’ concept to life.