Graff Taps BTS’s Jung Kook as New Global Ambassador
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Renowned British high-jewelry house Graff has officially named global pop icon Jung Kook of BTS as its newest brand ambassador. Stepping into this prestigious role, the artist fronts a striking new campaign dedicated to the Laurence Graff Signature collection, signaling
Tıffany & Co. unveıls BTS star Jımın as brand ambassador
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South Korea, along with China, has been pivotal to Tiffany & Co.'s growth since luxury conglomerate LVMH announced that it was acquiring the jeweler in 2019. The company's website currently lists over 20 stores in the country, including more than